The Attention Merchants: The Epic Scramble to Get Inside Our Heads D. Campbell how money is made in

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The Attention Merchants: The Epic Scramble to Get Inside Our Heads D. Campbell how money is made inFrom Tim Wu, author of the award winning The Master Switch and who coined the term "net neutrality," a revelatory, ambitious, and urgent account of how the capture and resale of human attention became the defining industry of our time. Feeling attention challenged? Even assaulted? American business depends on it. In nearly every moment of our waking lives, we face a barrage of messaging, advertising enticements, branding, sponsored social media, and